Certified Professional Photographer (CPP) Practice Exam

The introduction of single-use cartridges for 35mm film was a strategy used by which company?

1. Canon

2. Nikon

3. Kodak

4. Fuji

The correct answer is: Kodak

The introduction of single-use cartridges for 35mm film is indeed primarily associated with Kodak. Kodak was a pioneer in simplifying the photography experience for consumers by offering single-use cameras that contained film already loaded in a sealed cartridge. This innovation was designed to appeal to casual photographers who preferred the convenience of not having to purchase, load, or unload the film themselves. By targeting this market segment, Kodak made photography more accessible, allowing users to enjoy the process without the technical knowledge typically required for traditional film cameras. The other companies, while notable players in the photography industry, did not lead in the development or popularization of single-use film cartridges in the same way that Kodak did. Canon and Nikon are better known for their advancements in camera technology and lenses, while Fuji is recognized for their own innovations in film technology, but not specifically for the single-use cartridge market.